Atkins Strategies introduces
Online Qualitative Research Concierge Service
The COVID-19 pandemic has upended traditional qualitative research and forced focus group professionals who would prefer an in-person research setting to use digital methodologies for their research. Unfortunately, online research technology providers can be very expensive and not very personal, and often use platforms that the typical respondent may not be familiar with.
That’s why Atkins Strategies has introduced the Online Qualitative Research Concierge Service. Led by Dante Atkins, a trained moderator and qualitative research professional with decades of industry experience, the Online Research Concierge is a way of affordably ensuring the success of your online research project. The service uses Zoom Webinar technology to host online research sessions, which means that participants are usually already familiar with the technology and can connect with a mobile backup in case a laptop or tablet connection fails. The Atkins Strategies service also includes a private, dedicated backroom, which many Zoom-based services don’t—meaning that you don’t have to choose between a technology that’s easy for respondents and a professional, dedicated backroom experience for clients. Zoom also now includes all the innovative features you’d expect from other platforms, including AI video highlights, AI summaries of each session, and an automated captioning file—so you can get the best of both worlds.
The service includes:
- Tech checks for all respondents
- Research host to present and display concepts so your moderator can focus on moderating
- A backup moderator to ensure that your project won’t fail if your moderator experiences a technical failure or internet outage
- Recordings of your research project in both original language and with an interpreted audio channel, with availability no more than a few hours after the end of each session
Premium research services:
Full-service research assistance. Need help with recruit management, finding qualified moderators or interpreters, or any other aspect of building your project? We can help.
AI-assisted reporting and presentation. As professional researchers, we understand the stress that reporting and presentation has pose! We can help.
As premium services, we can offer:
- Customized AI-assisted project summaries and reports
- Video services, including clipping and captioning (including bilingual captions!)
Whatever your project needs, we can help you get it done and look good to your clients.
Online Qualitative Research Concierge Service: 2026 rate sheet
Focus groups (up to 120 minutes and no more than 10 participants):
- Single language: $500 per group
- With one interpretation channel: $600 per group
Individual Depth Interviews or Dyads (up to 75 minutes, no more than 2 participants):
- Single language: $125 per IDI/Dyad
- With one interpretation channel: $200 per IDI/Dyad
Additional services:
- Rescreening: $5 per question per participant
- Polling: $10 per programmed poll per group (questions can be single choice or multiple choice with no more than 10 responses per question)
- Transcripts: $50 per automated transcript
- Subcontracting/management: Case by case. Let’s talk about your project to get a quote!
If your project doesn’t fit neatly into these parameters, just send us an email at dante@atkinsstrategies.llc and we’ll get you a quote and discuss how to make your project a success.